Creating a Website for Your Local Business

Creating a Website for Your Local Business

Did you know that in our today’s digitally connected world your business cannot afford to NOT have a website?

It’s true, in the 21st century, even the smallest businesses serving just a locality, have a business website and the reasons are clear. Right now all over the world more and more people are using the internet to search for information, connect with friends and family, research and buy products and services, etc.

In the US alone, reports have it that over 90% of all households now have some form of internet connection, whether it be high speed, broadband, or dialup. Out of these 90%, about 65% start their search for new products or services online. And this is not different even in your locality right now.

Numbers like these tell you that you cannot afford to NOT have a website whatever the form of business you run. It’s simply the best investment you can make for your business to compete favourably today in the business world.

How Do You Design a Website?

So, if you’ve decided that you need a website for your business, how do you go about getting it designed?

Depending on your computer skills, there are two options:

(1) Build your own website; or

(2) Get it done by a professional.

Now, let’s examine both angles.

1. How to Create a Website of Our Own

Now, while making a website on your own may sound easy, but it takes a lot of hard work and dedication, much like running your business. You will not only need to research about your industry, you will have to dive into a whole new industry, the website industry, as well.

First and foremost, you will need a name and a place to keep your website.

Your name, known as a domain name in the internet world, will be the way that people access your website. You will need to pick something that is easy to spell and to remember. There are literally billions of domain names currently, so you may have to get a little creative. Domain names are a yearly fee, typically around $10.00.

A host company hosts your website on their servers. Hosting is a monthly fee, ranging from $3.00 all the way up to $15.00+ depending on the type and size of the hosting.

There are 3 main things to look at when you are deciding on hosting.

a) Space size

How much room do you need to host your website?
Hosting size is measured in megabytes (mb). Take into account that a typical, status page is about one tenth of a megabyte, and go from there.

b) Bandwidth size

Each time a visitor visits your site it takes bandwidth to display the website for him or her.

Bandwidth is typically measured in Megabyte (mb) or Gigabyte (gb). The higher amount of bandwidth available, the more visitors you will be able to show your website too.

c) Special features

Since you are new at making websites, you will want to look for a hosting company that offers special features for new designers. These features may include a website builder, forums, blogs, Invite pages, and so on. This is especially useful as installing these types of features yourself can get somewhat complicated.

Creating the Website

After you find a hosting company and a domain name, you will then need to build your website.

Websites are coded in a language known as HTML. Unless you are extremely experienced in HTML, you will not be able to code a website by hand. Instead, you will need to use a website builder to complete the job.

There are several free website builders available online. Just use your chosen search engine and see what you come up with.

If you want to get a little more fancy and have more options available to you, then you may want to consider paid software programs such as Frontpage or Dreamweaver, both of which are available for about $100.

While making your own website seems better from a financial aspect, you also have to consider the quality and effort a professional team of website designers can offer you.

2. Professional Website Design

Hiring a professional may be your best option if you do not have the time to build a website for yourself or if you want special features within your website.

Remember, the professional does this for a living and will provide you with the highest quality. They will also typically handle everything from buying and setting up the domain name to updating the website on a weekly basis.

website design professionalsA professional will sit down with you and discuss your ideas and aspirations. Once they believe that they have a good idea of what you are looking for, then they will create your website.

Hiring a design professional can vary, depending on your region, and what you want on your website. Typical prices are anywhere from a couple of a hundred well into the thousands.

Here at the LocalDigitalHero.com we have dedicated professionals who are ready to work with you build your dream business website. We have been in this for well over a decade now and we are committed to giving nothing but the best.

Contact us today and we will be glad to put our expertise into work for you.

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